Split testing with results

Split testing with results A good marketing campaign is not only made out of the content itself. It is often the way this content is presented. So how do you know what works? The bad news is, there is no single answer. The good news is, you can test your way to the best setup...

Email Deliverability - part 1

This will be the first part of a two-part blog about how to ensure that all your hard work, constructing an awesome email will do exactly as you expect it to and will reach your intended receiver. Part 1 is aimed for marketers and configurators, covering the overall things to...